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EVERY DALB WOMAN HAS A UNIQUE STORY TO TELL 


SUCCESS, CHALLENGES AND STYLE FROM REMARKABLE WOMEN


Currently Brand PR Manager at ING Bank, Raisa Beicu graces the corporate world with her femininity and charm, while delighting her online followers with a universe of culture, art and travel. We’re happy to take a step into her world and we invite you to follow her for the best book reviews, the newest exhibits in town and her timeless sense of fashion.


I feel blessed to have a job that not only aligns with my artistic vision & my free spirit, but also provides a canvas where my emotions perfectly fit.


ON BALANCING WORKING IN A BANKING CORPORATION WITH HER ARTISTIC SIDE

Balancing my role in a bank as part of the marketing and communication team involves translating financial concepts into creative & human centered campaigns. Even if “bank” sounds very corporate and stiff, it is not. Beyond dealing with numbers, we are running amazing projects within a very creative bank. 

My love for art and culture is a way of living, shaping both my professional and personal pursuits. Thanks to my passion for reading, paintings or theater, I believe I am a better person at work, within my family and among friends. I am a better love partner; I am a better human being. This artistic orientation not only enriches my life, but also enhances my work relations. I feel blessed to have a job that not only aligns with my artistic vision & my free spirit, but also provides a canvas where my emotions perfectly fit.

ON THE PRESSURE OF ALWAYS BEING BUSY: LEARNING, MEETING DEADLINES, SELF-CARE, PLANNING, ETC.

I find it quite natural to juggle with multiple things, but I also appreciate the importance of slowing down. I intentionally take breaks, especially on weekends, when I focus on creating moments for myself. Despite being very active on social media, attending offline events, managing a job, and caring for my private life, there are times when it all becomes overwhelming. During these moments, I step back, take a break, and immerse myself in simple pleasures like sleeping, cooking, writing, reading. It's my way of recharging and finding balance.

ON THE ULTIMATE MARK OF FEMININITY IN HER VIEW

 The ultimate mark of femininity, in my view, is the embodiment of strength and grace in one's own authentic expression, embracing both vulnerability and resilience with confidence. It extends beyond clothing, encompassing a harmonious blend of style, sensitivity, attitude, posture and the atmosphere one creates around oneself.


The ultimate mark of femininity is the embodiment of strength and grace in one's own authentic expression, embracing both vulnerability and resilience with confidence. 


ON THE MOST STYLISH LADY SHE'S EVER MET

My mom, being an elegant lady, really shaped my sense of style. I grew up listening to classical music with her and it definitely fueled my love for all things stylish. She's the reason my fashion choices have a touch of timeless elegance – a nod to her influence and the refined aesthetics she passed on to me.

ON HER GO-TO PIECE/COMBINATION FOR A SOPHISTICATED EVENT

A stunning black dress, fitted at the waist, with a chic bare back. I'd go for a classic hairstyle, alternating between buns and curls, completing the look with an elegant clutch bag. La pièce de résistance? A string of natural pearls, a precious gift from my mother for the most special occasions. Wearing this ensemble exudes not just style but also the confidence that comes from embracing timeless elegance. Given my clothing style, I don't feel like I belong to these times. I would have loved to have lived in the interwar period.

ON THE PIECES IN HER WARDROBE THAT SHE'D WEAR FOR EVER AND EVER

I have a beautiful collection of clothing with meaningful stories attached. The dress I was wearing in UK, when my boyfriend from those times told me his first "I love you", the shirt I was wearing when a doctor in Vienna told me I will make it. It's truly wonderful how certain clothes can carry the atmosphere of cherished memories. Those items in my wardrobe serve as a living archive, each piece unlocking a flood of emotions and transporting me back to those meaningful moments.

ON THE 5 PIECES THAT EVERY WOMAN SHOULD OWN IN HER WARDROBE

1. Black Jacket

2. Black Pants / Jeans 

3. White Shirt

4. Basic T-shirts:

5. Accessorizing Pieces. I'm a firm believer that adding a personal touch through accessories can totally transform an outfit. Take a peek into my collection and you'll discover an impressive mix of rings, pearls, earrings and brooches—each one bringing its own special charm to elevate the overall style.

ON HER TOP 3 BOOKS OF 2023

§  The Unbearable Lightness of Being - Milan Kundera

§  Fresh Water for Flowers - Valérie Perrin

§  Exitus - Gabriel Liiceanu. 

ON THE MOVIE THAT SHE'D SEE AGAIN AND AGAIN

Big Little Lies.

ON 3 INSTAGRAM PAGES THAT INSPIRE HER

§  Joshua Kamei (@ladiesofmadisonave)

§  @icantaffordthisbutmaybeshecan

§  Floriana Baltagi (@floriana.baltagi)

 

Photo:  @the.young.nomads // Make-up: Sara Enache // Location: Poem Boem

An interview by CIRCLE & SQUARE Agency for DALB

- 2023-

RAISA's PICKS